Marketing is the art of connecting with your target audience, building relationship, and creating value that resonates with them.

It's not just about selling - it's about storytelling, engagement, and creating meaningful connections with the people who will appreciate your work.

In today's digital age, marketing your film is just as crucial as making it. Think of marketing as the bridge between your creative vision and your audience. Without this bridge, even the most brilliant films can remain undiscovered, hidden gems in the vast ocean of content.

This course focuses on a critical component of marketing process: audience building.

Without an audience, your project can't succeed—it's impossible to move forward. Simply making a good film won't guarantee a successful filmmaking career. Building an audience is an essential process that cannot be skipped. Yet most filmmakers skip this crucial process entirely, leading to failure.  

Drawing from years of hard-won experience in film marketing, this course will teach you how to build an audience that can help launch your film into major festivals, win awards, fund successful campaigns, and distribute your work. 

Welcome to "Social Media Universe"—the comprehensive digital marketing system for filmmakers to build their audience, the one you've been waiting for!  

Immerse yourself in our comprehensive curriculum featuring 16 systematically crafted chapters, an extensive library of 140 video lectures totaling over 10 hours, and meticulously formatted, downloadable PDF transcripts of all lecture materials.

Beyond learning the fundamental and advanced principles of marketing in the filmmaking world, you will master various marketing tools that include: 

Your website: the sun, the center of the universe, your main fortress

We will learn to build a filmmaker-centered website. But we'll go beyond just building a website—we'll explore how it can work together with your entire social media universe. Your website is the center of your universe, the sun around which all other social media platforms revolve. We'll start with basics like domain names and web hosting, then examine my website as a model to inspire your own unique creation. Your website serves as the ultimate roadmap for your entire project, so it deserves careful attention. 

How to Build Your Email List

Building an email list is a top priority for any marketer, and filmmakers are no exception. While social media accounts can be suspended or banned without warning, your email list remains yours to keep and control. In this section, we'll explore how to collect email addresses, create engaging content for subscribers, and determine optimal email frequency. I'll demonstrate how email marketing works for filmmakers by sharing insights from my own email list. 

The champion of the videos of all videos, YouTube

Many filmmakers launch YouTube channels without a clear strategy. To succeed, you need a well-thought-out plan when developing your channel. YouTube stands out as one of the most powerful platforms for building genuine connections with viewers and growing your following. It serves as the central hub for audience building, so delivering content your viewers actually want is crucial. We will show you how to build an investment-worthy YouTube channel and promote it effectively across multiple platforms: TikTok, LinkedIn, Pinterest, forums, discussion boards, podcasts, Facebook groups, Reddit, publications, Meta Ads, and YouTube Ads. We'll also explore how to potentially fund your YouTube content and social media marketing through Patreon. 

The King of Social Media, Facebook

We explore Facebook—the king of social media—and how to leverage it to build our audience. We'll examine Facebook's three pillars: personal pages, fan pages, and group pages. Each pillar has distinct features, advantages, and disadvantages. By understanding these components, you'll learn how to use them efficiently to build your unique audience. Beyond the theory, we'll examine real examples through the Carving the Divine fan page and our specialized Facebook page, Long Live Butsuzo, to demonstrate how I navigate the Facebook ecosystem. We'll also cover Meta Ads (formerly Facebook Ads) and how to use them effectively for audience building. 

The picture/video is worth a thousand words, Instagram!

While many people create Instagram accounts without purpose, we'll focus on using Instagram strategically to promote ourselves and our films. We'll explore different types of Instagram accounts—personality-based, brand-based, theme-based, and parallel accounts—and determine which best suits your needs. You'll learn to analyze why people follow your accounts, determine the most effective content to post, and master techniques for boosting engagement. We'll explore proven strategies to grow your following. Finally, we'll examine my Carving the Divine Instagram account as a case study, demonstrating how I built my audience and crafted a compelling social media résumé through the platform. 

Don’t underestimate the power of X (Twitter)

While X may not be as visually striking as Instagram—and many people struggle to use it effectively—it's a powerful tool for spreading your message globally. We will explore X's unique promotional capabilities that set it apart from other social media platforms. We'll examine the essential features: general posts, pinned posts, replies, reposts, and quotes, along with strategies to use them effectively. You'll discover optimal posting strategies and schedules for your content. We'll explore X's unique advertising features and how to use them effectively for promotion. I'll show you how I turn my Carving the Divine X account into a round-the-clock promotional engine that delivers real value to followers. 

Reddit: Tapping into the power of different communities

Throughout this course, we've discussed the importance of building a community. Reddit exemplifies this as a social media platform that creates communities of like-minded people with shared interests. As one of the most popular platforms for community building, Reddit provides two engagement options: participating in existing communities or creating your own—or both. You can effectively promote your content and grow your audience by engaging with these communities. I'll walk you through this process, sharing examples from my own Reddit group while explaining the platform's core principles.

Make Your Social Media Manageable: Social Media Automation

Now that we've explored building our social media universe, we face a key challenge: manually managing multiple platforms is impractical. Social media automation offers a solution, helping streamline our posting process efficiently and painlessly. We'll cover the fundamentals of social media automation and its practical applications. As always, I'll show you how I use automation tools to make my own social media management more efficient. 

By the end of the course, you will:

• Master the Social Media Universe system for audience building through digital marketing

• Learn the art of branding and how to implement it for yourself and your film

• Optimize your professional photos, film posters, and IMDb pages

• Identify and connect with your target audience

• Transform your artistic vision into a sustainable business model

• Harness the power of crowdsourcing to amplify your marketing efforts

• Build and optimize a professional filmmaker website

• Create compelling content through YouTube and blogging to promote yourself and your film

• Build and effectively manage your email list—a crucial asset for any filmmaker

• Learn to market your content across social media platforms including YouTube, Facebook (personal, fan, and group pages), Instagram, X, and Reddit

• Implement Patreon strategies to fund your marketing efforts

• Launch effective advertising campaigns on YouTube, Facebook, and X

• Use social media management tools to streamline and automate your posts

• Learn How to Create a Sustainable Filmmaking Career

I'm fully convinced that Filmmaker's Digital Marketing Master Course: How to Build Your Audience for Festivals, Crowdfunding and Distribution is exactly what you need to build and grow your film's audience. This course isn't about quick gimmicks or tricks for short-term gains. Instead, it's for serious filmmakers who want lasting solutions to build their audience.

I stand behind this program so firmly that I'm offering you a guarantee.

Your purchase is protected by a 30-day, no-questions-asked, money-back guarantee.

Just watch the lessons and go through the course. If you're not completely satisfied, request a refund within 30 days for a full 100% refund.

My goal is simple: to help you master audience building and create a successful marketing plan for your film. If this program isn't the right fit for your needs, I want you to invest your money elsewhere, which is why I'll gladly refund your purchase.

Join us with complete confidence, knowing you have absolutely nothing to lose.